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The Role of Typography Design : Digital & Print media

The Role of Typography Design : Digital & Print media

Introduction Have you ever heard that typography design can increase understanding by up to 20% and within seconds can establish a brand perception? It is however, important to bear in mind that typography design is not just a font you select, rather it is an integral...

Logo Designing & Redesigning: What You Need to Know!

Logo Designing & Redesigning: What You Need to Know!

Introduction Have you ever thought about why some logos stand out and stick in your mind while others are easily forgotten? In the current environment, a logo is more than just an icon; it is the core identity of the organization's branding and plays a major role in...

How Graphic Design Impacts Consumer Behaviour

How Graphic Design Impacts Consumer Behaviour

Introduction In a world where visuals dominate, brands compete to win consumers' attention through graphics and vast amounts of visual content. As some of the content may seem superficial, good graphic design has much more to it than appearing beautiful – it...

Top 5 Digital Marketing Trends Every Business Should Know

Top 5 Digital Marketing Trends Every Business Should Know

Introduction The digital world is ever-changing. For businesses looking to expand and grow, understanding the latest trends in digital marketing is important. This is because new advancements in technology along with users' needs will make the communication strategy...

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